William Hanekamp – Founder and CEO

As the visionary behind CRTX, William Hanekamp brings a deep understanding of AI and healthcare technology to the platform’s development. He founded Microsite Health in 2010 with a focus on digital marketing and healthcare solutions. Today, his commitment to transforming patient interactions and streamlining healthcare operations has led to the creation of CRTX Agent + Platform, a solution that combines advanced AI with healthcare-specific insights to help practices thrive.

Lauren Powers – Chief Operating Officer, Co-Owner

Lauren Powers oversees the day-to-day operations of Microsite Health, managing sales, marketing, and client success. As Chief Operating Officer and Co-Owner, she plays a key role in ensuring the company's smooth operation and growth. In addition, Lauren provides strategic consultation to healthcare providers, helping them navigate the complexities of today’s digital marketing landscape, social media strategies, and patient acquisition tactics.

Ashesh Vagh – Chief Information Officer

Ashesh Vagh is the technical backbone of Microsite Health, managing the development of CRTX and overseeing all IT operations. As Chief Information Officer, Ashesh ensures that the platform is both innovative and reliable, delivering a cutting-edge, user-friendly experience for healthcare providers. His technical leadership drives the constant improvement of CRTX, making sure it evolves with the latest advancements in AI and healthcare technology.

Lester Galanis – Director of Digital Marketing

Lester Galanis leads the digital marketing efforts at Microsite Health, including Google and  social media advertising. His expertise helps healthcare providers optimize their marketing campaigns to reach more patients effectively and efficiently. Lester’s data-driven approach ensures that healthcare practices see measurable results from their digital marketing efforts, driving patient growth and increasing lead generation.

Kaitlynne Owens – Director of Marketing and Advertising

As Director of Marketing and Advertising, Kaitlynne Owens is responsible for shaping and executing Microsite Health’s marketing strategies. She ensures that the company’s brand is consistently represented across all channels and that growth goals are met through targeted campaigns. Kaitlynne’s creative vision and strategic approach enable Microsite Health to continue expanding its reach while helping healthcare providers grow their patient base.